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You Won't Bleed Me: How Blaxploitation Posters Defined Cool & Delivered Profits

2 Sep 2021 — 6 Feb 2022 at Poster House · New York City
Presented at Poster House in 2021–2022, "You Won't Bleed Me: How Blaxploitation Posters Defined Cool & Delivered Profits" examines the vibrant and provocative poster art that accompanied the Blaxploitation film movement of the early 1970s.

Blaxploitation cinema — a genre that centered Black protagonists, Black neighborhoods, and Black audiences — produced some of the most visually arresting and culturally charged movie posters in Hollywood history. This exhibition explores how those images were crafted to project power, swagger, and street credibility while simultaneously functioning as savvy commercial tools designed to fill theater seats.

From the typography to the color palettes, from the heroic poses to the taglines dripping with attitude, the posters on display reveal a graphic language that was entirely new: unapologetically Black, fiercely independent in spirit, and deeply influential on visual culture far beyond the cinema. The show also interrogates the genre's contradictions — celebrating its cultural impact while acknowledging the exploitative economics that gave it its name.

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About the venue

Poster House · New York City

Poster House is the first museum in the United States dedicated exclusively to posters. Located in Chelsea, Manhattan, New York City, on 23rd Street between Sixth Avenue and Seventh Avenue, the museum opened to the public on June 20, 2019.

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